Free shipping to Peninsula

Your cart is empty.
0  products
TOTAL Taxes included
SHOP BRAND WE ARE OUR PLACE
HAPPY WHAT?
A different perspective that does not limit you
Helena
I was always an ordinary girl, or at least that’s how it seemed from the outside. I had friends, I never suffered from bullying, but there was something in me that made me feel different. Maybe it was the education I received at home or my natural sensitivity, but from a young age, I connected with people who seemed to be isolated, people who couldn’t be themselves.

I was a warrior girl, short but powerful, though I understood that not everyone had the same strength, and we are here to face that.

Since I was 7 years old, I protected under my wing the one I considered my guardian angel: the first boy I met who knew he wanted to fly, but circumstances, education, and his environment did not allow him to. We never had to talk about it; our looks said it all. No questions were needed. While others talked about boys or what we were supposed to do at our age, we preferred watching El Diario de Patricia, playing Trivial, or getting lost in adventures in the countryside. That, in a small town, was the most beautiful thing.

Over time, I began to see things more clearly. The LGBTQ+ community became a natural part of my life. Words like fag hag or feminist, which some used as insults, were a source of pride for me. Because yes, although many think that Dueñas is only for men, the reality is that there are also women here to support, listen to, and accompany those who still cannot shout their truth.

Dueñas is not a “label”; it is a way of living. We are those who understand, support, embrace, and celebrate the freedom to be whoever one wants to be. Those who enjoy complicity, sisterhood, and love without prejudice.

That is why today we do not celebrate International Women’s Day. Because as long as equality remains a struggle instead of a reality, there is nothing to celebrate. We continue on this path, building a fairer, freer, and above all, more loving future.

And you, do you want to be part of this beautiful story?




At Dueñas we talk about...
MOM, ARE WE MAKING IT!
A tribute to the mothers who, with love and fear at the same time, taught us to fly. They were our first home and our first strength. "Dueñas" is the embrace that unites their dreams with ours, forever.
read more
ASPIRATION OR MEANING?
Luxury is changing: it’s no longer about showing off, but about feeling and connecting.At Dueñas, we stand for local craftsmanship, unhurried quality, and purpose-driven coherence.Our bags don’t follow trends—they tell stories, they last, and they walk with you.Because what’s well made doesn’t need noise… just authenticity.
read more
BETWEEN THE URGENT AND THE REAL
Even though we were born in the digital world, the desire to return to what’s real—the body and the process behind what we do—is growing.There’s a growing appreciation for connection without screens, for what’s authentic, for what doesn’t chase likes or follow scripts.To create without obsessing over metrics, allowing the chaos, the pause, the unfiltered truth to be seen.Because what truly matters isn’t always shared… but it is remembered.
read more
YOUR CLOSET SPEAKS, ARE YOU LISTENING?
On April 4th, we took part in the MAM Fashion Fórum in Málaga, sharing our vision of a more conscious and creative approach to fashion. Through a live demo, we showed how to transform everyday garments with a fresh perspective. It was a space for connection, play, and authenticity. Thank you to everyone who made it possible.
read more
DRESS HOWEVER YOU WANT
Fashion is a form of expression, not a rule to follow. At Dueñas, we embrace authenticity and freedom, designing versatile accessories that break labels. Your style should reflect who you are, without fear of trends or imposed norms. Owning your style means owning yourself.
read more
SPEAK WELL OR BAD?
Dueñas is a unique scent that blends tradition and modernity, with notes of Malaga biznaga, Calanda peach, and leather. More than just a perfume, it’s an experience that connects with roots and awakens memories.
read more
DO YOU WANT A HUG?
A father's hug makes you feel protected, just like a well-designed bag can give you that sense of security. In the end, what matters is the attitude with which you face everything. Dueñas creates bags that blend style and comfort, giving you a touch of control and calm in the midst of the daily hustle.
read more
I WOULD LIKE TO BE A WINE
Wine is more than just a drink; it is a gateway to authenticity, tradition, and connection with the present. A well-served glass awakens conversations, emotions, and sensory journeys that invite us to live in the moment. Like wine, Dueñas represents that blend of art, passion, and artisanal essence. Toasting is more than an act; it is a celebration of what is real and truly worthwhile.
read more
VISUAL SENSITIVITY
Javi Rico transforms the everyday into art through his visual sensitivity and meticulous attention to detail. His photography balances technique and emotion, showing that true magic lies in observation. At Dueñas, we share this vision: valuing the small moments.
read more
We use our own and third-party cookies for analytical purposes and to show you advertising related to your preferences based on your browsing habits and profile. You can configure or reject cookies by clicking on "Cookie Settings". You can also accept all cookies by clicking the "Accept All Cookies" button. For more information, visit our Cookie Policy.
Privacy Preference Center
When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences, or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience. Because we respect your right to privacy, you can choose not to allow us to use certain cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.
Cookie policy

Allow All
Manage Consent Preferences
Strictly Necessary Cookies (Always Active)
These cookies are necessary for the Platform to function and cannot be switched off in our systems. They are usually set to respond to actions made by you to receive services, such as setting your privacy preferences, logging in to the site, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the Platform will not work.
Functionality Cookies
These cookies allow the Platform to offer better functionality and personalization. They may be established by us or by third parties whose services we have added to our pages. If you do not allow these cookies some of our services will not function correctly.
Performance Cookies
These cookies allow us to count visits and sources of circulation in order to measure and improve the performance of our site. It helps us know which pages are the most or least popular, and see how many people visit the site. All information collected by these cookies is aggregated and, therefore, anonymous. If you do not allow these cookies we will not know when you visited our site, and therefore we will not be able to know when you visited it.
Targeted Cookies
These cookies may be set throughout our site by our advertising partners. These businesses may use them to build a profile of your interests and show you relevant adverts on other sites. They do not store personal information directly, but are based on uniquely identifying your browser and internet access device. If you do not allow these cookies, you will experience less targeted advertising.
Confirm My Preferences
whatsapp